Ken Norton


Ken Norton is an executive coach to product leaders, speaker, and writer. Before becoming a full-time executive coach, he spent more than fourteen years at Google, where he led product initiatives for Google Docs, Google Calendar, Google Mobile Maps, and GV (formerly Google Ventures). These products today are used by more than three billion people worldwide.

How will coaching shape the future of product over the next 5-10 years?

I've been pleased to see coaching become accessible beyond C-level execs and to see VCs insist on coaching for all leaders in the organization. It's an encouraging trend that will help leaders develop earlier in their careers.

What are some of the most effective frameworks you've used when coaching leaders in your area?

I'm not sure they're really frameworks per se, but I'm trained to work with the Co-Active Coaching model, Leadership Circle, Conscious Leadership Group, Internal Family Systems, and several emotional intelligence models.

What's your best advice for product managers looking to increase their impact?

For earlier career PMs, don't overlook developing your "soft" skills. I wrote about this recently:

Anything we should know about you as a thought leader in the area of product:

I've been writing and speaking about product management since 2005.